It’s finally feeling like summer here in the Maritimes. [I feel like I’ve been saying that like every week for about the past month, but I digress.] It’s been great to get out there and enjoy those sunny days – and there’s no better way to celebrate than with an afternoon of  golf and a cold, refreshing Alpine as you walk the links – responsibly, of course.

And really, there’s no better reason to get out there and swing a club than for charity. Alpine was once again a proud sponsor of the Randy Jones Golf Fore Kids Sake Tournament. The event was a great success raising over $109,000 for the Saint John Regional Hospital Foundation.

The event, held at the Riverside Golf & Country Club attracted a number of NHL players including Aaron Asham, Nathan Lawson, Daniel Winnik, Dana Tyrell, Jay Rosehill and of course, Randy Jones.

Thanks to David Connell for the pictures – check them out below! Now get outside and enjoy the sun in your area!

Getting ready to hit the links.

Randy Jones and fellow NHL players during a Q&A.

-Kay

The event of the summer is less than a week away!  U2 and Arcade Fire will take Moncton by storm this weekend, bringing upwards of 75,000 to the Magnetic Hill festival site.  We’re ecstatic to tell you that your two best friends, Moose Light and Alpine will both be attending in full affect!

We’ve been working on this project for a while, but we were at the site yesterday and thought our faithful readers might like to see some of the prep being done.

Here are a couple photos taken by the Moose Light brand team:

Grandstands going up!

View to the stage.

You can also check out the City of Moncton website here to check on how the site looks right NOW!

My vote for U2’s encore?  With or without you.  Leave a comment with your favorite track by either Arcade Fire or U2, I’d love to populate my iPod playlist for the drive up on Saturday!

Fingers crossed for warm weather & cold beer!

Cheers,
Ray

What better way to celebrate New Brunswick than with an ice-cold Alpine.  Am I right?  Earlier this week I was writing about how the statue was created for our special Alpine package celebrating our home province of New Brunswick.

Well here’s a peak at how the end result will look: 
Keep your eyes peeled, they’ll be available soon if not already. 

Have a great weekend & if you have a spare minute, don’t forget to click here to hit Ed up for some words of wisdom! 

Cheers,
Ray